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Vera Wang Blogs on Brides.com

Posted By admin On June 23, 2008 @ 11:05 am In Advertising, SEM, Social Networking | No Comments

Another World-famous celebrity designer Vera Wang will be the first guest blogger on Brides.com’s recently launched “Wedded Bit” blog. It’s interesting how more and more “sponsored” blogs in cooperation with  advertisers are popping up recently.  This seems to be the new persuasive  direction  online social media and marketing are stepping to lately.

The fashion icon’s musings will be featured daily June 23-27 on Brides.com’s “[1] Wedded Bits” blog. Her posts will discuss a wide range of topics including wedding dress selection, accessory choice from veils to lingerie, insider fashion and style tips, and registry recommendations from china patterns to fine linens–not to mention honeymoon advice.

With the launch of her own new bridal site www.verawangonweddings.com, it’s an ideal time for Wang to join forces with the team at Brides.com to “expand her online conversation” with brides-to-be, said Michelle Preli, editor in chief of Brides.com. Wang will get some heavy-hitting exposure: Brides.com boasts more than 1.2 million unique users every month, and 60% year-over-year growth in traffic.

“Brides.com prides itself in providing the most robust and comprehensive content surrounding weddings,” Preli said. “Our new blog with its daily updates is yet another reason for brides-to-be to turn to us as a primary resource for the latest trends and news.”

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